Privacy policy

Privacy Policy

Last updated: October 2025

This Privacy Policy describes how CallWave ("we", "us", or "our") collects, uses, and discloses your personal information when you visit or interact with our website, communicate with us via WhatsApp, or otherwise use our services (collectively, the “Services”).

Please read this Privacy Policy carefully. By using this website, you agree to the terms below.


1. Who We Are

CallWave provides UK-based cold calling, appointment booking, and lead generation services for freelancers, consultants, and marketing agencies. Our site is hosted on the Shopify platform, which may process certain information about visitors and technical usage of the site.


2. How We Collect Information

We collect personal data in the following ways:

a) Information You Provide Directly
When you contact us via WhatsApp or submit a strategy call request, we may receive basic information such as your name, email, phone number, and company details. This information is used solely to respond to your enquiry and deliver services.

b) Information Automatically Collected by Shopify
Our website is hosted on Shopify, which may automatically collect technical information including:

  • IP address

  • Device and browser type

  • Pages visited

  • Time spent on the site

  • Referral source

This “Usage Data” helps us monitor website performance, security, and user experience.

Shopify's privacy policy: https://www.shopify.com/legal/privacy


3. Cookies

Our website uses cookies automatically through Shopify to support essential features like performance, analytics, and security.

We do not currently use third-party advertising, tracking pixels, or remarketing tools.

Shopify’s cookie policy: https://www.shopify.com/legal/cookies


4. How We Use Your Information

We use your information only to:

  • Respond to direct enquiries via WhatsApp or contact forms

  • Deliver and manage your cold calling campaigns

  • Monitor and improve website performance

  • Fulfill legal or regulatory obligations

  • Protect the site from spam, misuse, or abuse

We do not use your information for unsolicited marketing, mailing lists, or email campaigns.


5. Third Parties and Service Providers

We may share or process your information via:

  • Shopify (hosting, cookies, performance tracking)

  • WhatsApp (direct client communication)

These services may store or process your data in accordance with their own privacy policies. We do not share your information with advertising networks or resell your data.


6. Data Retention and Security

We retain data only as long as necessary to deliver our services or meet legal requirements. All reasonable technical and organizational measures are taken to safeguard your data, though no system can be guaranteed 100% secure.


7. Your Rights

Depending on your location, you may have the right to:

  • Access a copy of your data

  • Request correction or deletion

  • Object to processing

  • Withdraw consent (where applicable)

To make a request, please contact us via the WhatsApp number listed on the homepage. Identity verification may be required.


8. Children's Data

Our site and services are not intended for children under 16. We do not knowingly collect personal data from minors.


9. International Users

Our services may be accessed from outside the UK. If your data is transferred internationally, we rely on standard data protection mechanisms (e.g., Standard Contractual Clauses) where required.


10. Updates to This Policy

We may update this Privacy Policy as needed. The latest version will always be available on this page with the updated date shown at the top.


11. Contact Information

If you have questions about this policy or would like to make a data access request, please contact us via the WhatsApp number listed on the homepage.

Business Name: CallWave
Address: Apartment 2, Green Valleys, ENG, EX33 2LH, United Kingdom


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